Brand Strategy, Messaging, & Web Design

We worked with Advancium Health Network to construct a brand and messaging strategy from the ground up, showcasing their first-of-its-kind non-profit organization founded by Deerfield Management. After laying the foundation of their brand with thoughtful positioning, mission, vision, and values, we guided the team through developing a creative strategy to bring their brand - and the brand’s mission - to life. Leveraging our expertise in combining strategic messaging with meaningful communication design, our creative team developed a web design that utilized a dynamic and interactive network. This visual identity helps to convey their unique non-profit operating model and value proposition that embraces a collaborative network that collectively works together to overcome common barriers in healthcare innovation. As their agency of record (AOR), we continue to be an extension of their marketing team, offering branding and communications strategy, ongoing content development support, and fractional CMO consulting and strategic brand planning.